[ModLib] Re: The American Mercury

Scot Kamins kamins at modernlib.com
Tue Dec 21 14:45:03 EST 2010


Oh, just to clarify:

I should have said the earliest ANNOUNCEMENT ad or promotion piece,  
something predating the April 15, 1917 ad in the New York Times.

(See http://www.modernlib.com/Rarities/magAds.html#Anchor-1917-47857 )


On Dec 21, 2010, at 11:41 AM, Scot Kamins wrote:

> That is really interesting.
>
> What I'd really like to find is the earliest ad for the ML series --  
> something from April 1917 in any magazine.
>
>
> On Dec 21, 2010, at 11:29 AM, Brian LeMasters wrote:
>
>>
>>
>> On 12/21/2010 1:27 PM, Brian LeMasters wrote:
>>>
>>> Greetings to all,
>>>
>>> At the bookstore last night, I found a large hardback facsimile  
>>> copy of the first four installments of The American Mercury  
>>> magazine bound together in one volume.  As you know, this magazine  
>>> was listed on a postcard that I ran across recently and was thus  
>>> on my radar.  So, there it was, on page 4 of the inaugural  
>>> publication of the mag (Volume 1, No 1, January 1924), a full-page  
>>> ad for Boni & Liveright with a nice little blurb for The Modern  
>>> Library.
>>>
>>> The backstory for this magazine makes for interesting reading.
>>>
>>> Brian
>>>
>>
>> <MLadvert_sm1.jpg>
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>
> Scot Kamins
> ......................
> It's all sandcastles ...
>
>
>


Scot Kamins
.......................
This too will pass.





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